Over the years, we’ve received mails from frantic customers worried that all the energy they expended on directory submissions had and would come to naught. All because, they couldn’t find any change in the number of backlinks to their sites or any improvement in the sites’ rankings after submissions. Today, with this post, I’d like to allay the fears of anyone who has been similarly disposed or will likely be in the future. Directory Submission is not some quick-fix trick that you can slap on like a Band-Aid and hope to make your SEO better. What Directory Submission offers instead is a long-lasting, albeit slower, SEO-goodness that is virtually impossible to duplicate. And what’s a little wait when the benefits are so bounteous, really? It wasn’t the quick-legged hare, but the slow and steady tortoise that won the race! What I mean to say is slow isn’t always bad, especially when it comes to SEO.
The ‘slow’ benefits from Directory Submission include permanent backlinks to your site, with the anchor text of your choice (I am sure your are well aware of the fact that link building is the most important component of SEO, but building links with the right anchor text is even more important), and an improvement in rankings for the targeted terms. But, yes, it doesn’t happen overnight. Read more