Webmasters who have at least some knowledge about the functioning of search engines know that running a successful website without search engine optimization (SEO) is kind of iffy. However, all SEO is not created equal – you need to adapt your strategy to make it work for your business. On top of that, a good SEO strategy today is significantly different compared to the SEO strategy practiced ten years ago.
Search engines like Google, Yahoo! and Bing have invested a lot in their algorithms, and SEO success today is much more difficult. Unique and engaging content, social media presence, responsive design, and the use of different media are some of the elements of a killer SEO strategy. But there are many different niches, and experts agree that applying a general SEO strategy for every niche won’t provide the same result.
As a matter of fact, it might work great for some websites but may prove to be completely useless in certain niches. This is why a custom SEO strategy for specific niches is recommended.
When you are developing an SEO strategy for a specific niche, you must take a few things into consideration. Read more