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How Will Hillary Ever Catch Up to Trump?

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Writer: Chandni Panjwani

2016 US Presidential Elections on Facebook

Let me start the post by giving you a fact that will blow your mind away – Facebook has 1.71 billion monthly active users which is more than the combined user of WhatsApp (500 million), Twitter (284 million) and Instagram (200 million). (Source: CNBC).

So if the numbers are this high, it is only natural that a lot of public opinion is shaped & shared through Facebook. A lot of organizations & public personalities use Facebook actively to create a positive image for themselves because Facebook – Not only because it is easy to connect with their audience, but also because it has become too big to be ignored.

So if there is an ultra-big even like the US Presidential Elections, can Facebook be silent? Absolutely not! A major chunk of candidate promotions is being done on Facebook & people are also looking at Facebook numbers as an indication of what the final results are going to be.

We used www.Mondovo.com & did a little digging too… to see how the virtual world is shaping the real world. Let’s take a look at what Facebook’s data says about what’s going on in the 2016 US Presidential race.

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A Guide to Plan Your Online Marketing Strategy for 2016

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It’s that time of the year again! As we begin to wrap up 2015, it’s time to start planning and strategizing for 2016. Among the things that you have to work through during this time period is your online marketing strategy, which should be pretty high on your list of priorities. After all, a detailed marketing plan sets clear objectives, allocates resources and defines responsibilities. The trick is to make sure that the plan is constructed intelligently based on your current situation and the online marketing landscape.

online-marketing-strategy-2016

After all, the online marketing industry is ever changing and volatile. Each year, new hardware, software and user preferences dictate a swathe of changes and early adopters get a head start on the competition, cementing their reputation as thought leaders in their industry.

With that established, as 2016 approaches, one of the things you need to understand is that the web is becoming an increasingly crowded marketplace where businesses have to fight tooth and nail to stand out from the crowd. This calls for a need to be remarkable, interesting, and add value. 2016 looks to be a promising year for online marketers but you need to understand the new rules of the game.

Online Marketing Trends to Watch Out for in 2016

1. Less velocity, more quality

Content marketing is the strategic marketing approach of creating and distributing valuable information to attract and retain customers and ultimately drive profitable customer action. In 2016, there will be a direct correlation between increasing the quantity of high-quality content and excellent results.

The trick is to publish relevant and interesting content on a consistent schedule – producing minimum content that deliver maximum results. Read more